Laroche - l'Avenir

The Laroche family has been producing and making Chablis wines since 1850. Michel Laroche, representing the fifth generation, joined the family estate in 1967 to carry on the tradition and continue the work begun. In 2006, after Chile, Michel Laroche continued his expansion outside France by acquiring Laroche - L'Avenir, a 70-hectare wine estate, including 55 hectares of vineyards. He expressed his desire to develop the group's activities in a region of the world that is currently experiencing the most dynamic growth. This acquisition in Stellenbosch, in the heart of South Africa's wine-growing region, fits perfectly with this strategy and will enable Domaines Laroche to expand its range with high-quality wines with a strong image.

As with all Laroche vineyards, the quality of viticulture in South Africa is a matter of great importance; the quality of the future wine depends on the quality of the fruit harvested and therefore on the work done in the vineyard. Moderate yields and fully ripe fruit, but without excess, enable the production of balanced wines. With the exception of Pinotage, a cross between Pinot Noir and Cinsault that has become the country's flagship grape variety, all French grape varieties are grown here. Laroche - l'Avenir grows Chardonnay, Sauvignon Blanc, Chenin, Cabernet Sauvignon, Cabernet Franc, Merlot, and Pinotage, which is the estate's dominant grape variety. Laroche - l'Avenir produces elegant, generous wines with very classic characteristics.